Television personality Giuliana Rancic will be launching her vino brand, XO, G Wine, which will be offered in roughly 1,200 Walmart stores starting tumble 2014. Based on the StackTek package style, the wines happen to be created for by-the-glass consumption and will be provided in a few varietals: a To the south of France Rose, Italian Pinot Grigio, and French Pinot Noir. Furthermore, an assorted pack will likely be available for the holidays, showcasing two glasses of Pinot Grigio as well as 2 servings of Pinot Noir.

The idea for XO, G was created in October 2013, when Rancic found the StackTek, which consists of several prefilled, independently sealed, shatterproof, stemless wine cups that snap with each other to create the equivalent of a 750-mL bottle. Rancic shared her discovery on various social media channels and was overwhelmed by the enthusiastic response by her fans, as a follower of wine trends.

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“After finding the massive effect and natural interaction with my fans from only a easy picture of me opening a StackTek bottle, I couldn’t wait to obtain on the telephone with all the crew at Pile to discover opportunities to bring this practical package deal to ladies everywhere,” Rancic explains.

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Rancic says she developed her multiple-region wine brand name, XO, G to get an extension of her persona, using a design that looks like a private present from Rancic to her fans, and brought in wine beverages from her favorite international appellations. The title derives from her signature sendoff, “XO, G,” which she regularly utilizes in her social media content. The very clear external sleeve from the stretch wrapper packaging is embellished in white-colored and gold Xs and Os, although a vibrant ribbon illustration wraps around the neck, incorporating an exciting pop of shade.

Creating the red wine offered to ladies who enjoy quality, style and convenience was always Rancic’s objective. “I needed to offer you quality wine to customers at reasonable prices,” clarifies Rancic. “Getting my wine available at Walmart, and cheaper than $10, is the perfect chance to deliver XO, G to ladies through the entire US.”